In Amira habashi's seat

Amira has been working at the Maison des Arts Desjardins Drummondville for 24 years! In this first client interview, you'll learn more about her, her career path and her aspirations. She tells us about the theatre, its various configurations, the major renovations that have been carried out over the years, and gives us a few statistics.

Amira also shares some of her preferences. First of all, the interview takes place from her favorite seat in the auditorium, and she explains why it has earned the title of “best seat”. She reveals herself to be a true performing arts fan, with an impressive number of evenings in the theater. She then tells us about her perfect evening at MADD.

Then the conversation turns to Ovation's two favorite statistical tools. The Dashboard to track sales in real time, and the Contract Clauses Report to check the break-even point of shows and guide their marketing efforts.

She goes on to explain how Maison des Arts Desjardins Drummondville uses Marketing Cloud for emailing, and how it simplifies their lives. What's more, she also talks about journeys, as this will be the next step in their use of the tool.

Finally, Amira shares her hopes for the future of the cultural sector.

And that's it! We invite you to watch this interview. These few minutes will allow you to get to know Amira Habashi better, and you'll no doubt find new topics of conversation when you come across her at an upcoming event.

We'll be sure to introduce you to a few new people in the near future, as we continue to strengthen our community ties.