Blog

3. Marketing 4.0

Living with its time

In the last few months, many of you have forwarded us emails from clients who do not identify themselves as "Mr." or "Ms.". In fact, if we are completely honest, few of us like these terms...

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1. The metamorphosis

You will not pass

Like the great Gandalf in front of the devil, the brave ticket agents stand up to men, women and children with invalid tickets every night of the show to prevent them from passing. The parallel is SO obvious...

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1. The metamorphosis

The big brother

When I was young, movies often featured the big, strong brother protecting his little brother. The little one would get bullied and the big one would come to the rescue. That's probably why when I was young, I idealized having a big brother...

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